Arqua Petrarca is one of the “most picturesque villages in Italy”. Perhaps you have already met this name. This is done in different countries, introducing the title of the most picturesque, most floral, etc. villages and towns. In order to distract tourists from the well-trodden places towards no less interesting, but small and remaining in the shade. It is assumed that these villages are distinguished by their identity, historical appearance, preservation of local traditions and local products.
Villages that meet the requirements of the organizers are presented on the website www.borghitalia.it. I would not say that they are all stunning. But if you want to see something relatively unspoiled, to turn off the wide path, then this site will help a lot. A similar project, which concerns not villages, but already small towns, which has not yet been promoted as much, is called the “orange flag” – www.bestsmalltownsitaly.com.